Image above from The Rise.
Clothing is the starting point. Camilla Wellton’s practice extends from the studio to the runway, then into costume, music and publishing. The years bring together her collections, collaborations and public appearances.
Camilla presents her work at Ung i Stockholm at Kulturhuset. The city provides the setting for an early public appearance, before the establishment of the label that will carry her name.
Camilla establishes her eponymous fashion label in Stockholm. The name on the clothes is her own, as it will be on the sculptural coats, jackets and collections that follow.
Chix on Boards, created with Anna Wellton in 2003.
Image to the left: Chix on Boards.
Image above: Chix on Boards.
Camilla and her cousin Anna Wellton create Chix on Boards, a collection for skate and urban life. Hooded tops, layered pieces and cropped trousers define its silhouettes, with longboards appearing throughout the collection’s imagery.
Camilla presents at Stockholm Fashion Week at Älvsjömässan. Across 2004–2006, she founds and organises Fashionstreet, a series of Stockholm events where fashion presentations, live music and shopping occupy the same space.
During 2005–2009, Camilla teaches slow Hatha yoga in Stockholm. Classes, workshops and courses run alongside her fashion practice, bringing work with movement and attention into the same period as designing clothes.
Camilla presents her collection at the Swedish cultural days in St Petersburg with Art East. Alongside the clothes, she takes responsibility for their presentation, working as team leader and choreographer of the fashion shows.
In Dazed’s The Perfect Cut, Anna Battista explores the construction behind Dakini, the Kimonoat and the Kimonacket. Camilla discusses pattern cutting and the close work with clients through which a garment takes shape.
The label enters a new phase centred on sculptural coats and jackets. A runway presentation and showroom at Ateljé Ciresia place the work within Stockholm Fashion Week. Ragtrader reports plans for a wool coat and jacket capsule for Australia’s autumn/winter 2010 season.
In Stockholm, Camilla also founds YoginiNation, managing the yoga studio, its operations and website.
Camilla receives the visitors’ favourite award at IKEA Garderob, while the Ethical Fashion Forum welcomes her to its network and highlights her collection. In September, she exhibits at Estethica during London Fashion Week.
Camilla’s work moves between Stockholm, Tallinn, Shanghai, Beijing and Paris. Sisters Academy selects her as one of fifteen designers, with a limited edition planned for Sisters stores. Her eco-couture appears in Nordic Look in Tallinn and the Swedish Institute’s Eco Chic exhibition in Shanghai. On 20 October, her work is featured at the VisitSweden China launch in Beijing.
In Paris, the Venus dress appears at the White Swan show at Les Coulisses du Mariage with a necklace by Jade Mellor. In Stockholm, she styles historical costumes with Ellen Segergren for SKTF’s 75th anniversary at City Hall and co-creates Space at Play with Morgan Norman and Mälardalens Högskola, bringing fashion, photography and live music together.
Camilla presents her work at the Nordic fashion show in Lagos on 24 February 2012. The Thunder Jumpsuit also reaches a magazine audience, appearing in Organic Spa Magazine’s Easy & Elegant selection of summer dressing.
Camilla Wellton at Indonesia Fashion Week, Jakarta, 2013.
In Jakarta, Camilla presents her Eco Couture collection as an invited international designer at Indonesia Fashion Week. The same year, she participates in ASEAN Fashion Week Japan in Maizuru City, Kyoto Prefecture. Designers from nine countries are represented at an event whose programme includes presentations at the Old Brick Museum and aboard a fashion train.
Alongside these international presentations, Camilla takes part in a Swedish Fashion Council project on strategic board work for smaller fashion businesses.
Camilla takes part in the World Fashion Week Paris Welcoming Gala and Awards. The appearance continues her involvement with World Fashion Week, following the previous year’s presentation in Jakarta.
At a Tokyo Fashion Week expo, Camilla exhibits a collection created with khadi fabric from Amit Anurag, with whom she collaborated on the project. It is an exhibition presentation rather than a runway show.
In Sweden, Camilla is appointed World Fashion Week’s representative and joins the Swedish Fashion Pop Up Store in Bibliotekstan during Stockholm Fashion Week.
Her design practice also extends to the web. She creates Yogayama’s online shop, including graphics, product copy and photography. For Body Magic, she redesigns the logo and online shop, creates graphics and copy, and develops community and ambassador concepts.
Camilla begins composing under the artistic name GYNDROID. Rhythm, texture and duration join cut and proportion as ways of shaping an experience, a relationship between music and clothing she continues to explore.
Camilla pauses the fashion label, making more room for music, graphic design and the ideas behind We Got Cookies. She also represents Sweden in Fashion One’s Design Genius, filmed in the Philippines.
Camilla launches We Got Cookies, an accessories brand developed through her relationship with Stockholm’s underground club community. Leather harnesses and belts bring her attention to shape and the body into another part of the wardrobe.
Following the launch of We Got Cookies, Camilla takes maternity leave in 2019–2020.
FutureBlackSpace, 2021. Fashion design and styling: Camilla Wellton.
Camilla’s music is selected for Alicia Verdés’s film I’m Back Baby. Her 2020–2021 collaboration with John-Paul Zaccarini’s FutureBlackSpace at Stockholm University of the Arts brings together concept assistance, costumes, styling, behind-the-scenes images, editing and music. The project’s film is released in May 2021.
Camilla begins developing I AWAKE in 2021, bringing books, guided practice and original music into a single body of work. During 2021–2022, she also contributes costumes, styling, photography and image editing to John-Paul Zaccarini’s FutureBrownSpace.
Camilla relaunches We Got Cookies, returning to the accessories brand shaped through Stockholm’s underground club community. Its focus remains sensuality expressed through fashion and the relationship between an accessory and the body.
Camilla founds the Sensual Institute, giving her work in sensuality and embodied experience a dedicated setting for education and publishing. The institute is also the publishing home of I AWAKE.
The complete nine-book series The Sensual Hero’s Journey is published on 30 September 2026 as part of I AWAKE. Two weeks later, on 14 October, Camilla co-hosts a workshop on embodied dialogue at Samtidskonstdagarna in Uppsala.